Monday, January 20, 2020

Acne Fashion

Acne 

Founded in Stockholm in 1996 by four creatives, Acne's ambition was to create and develop a lifestyle brand through desirable products, as well as helping other people to build their brands. This ambition led to diverse assignments in advertising, graphic design, Internet games and TV production. Acne was one of the first brands to see the space in the market for denim and used this forward thinking to create 100 pairs of unisex jeans. They were featured in Swedish Elle magazine and soon, Sweden's leading boutiques wanted to carry the characteristic jeans with bright-red stitching. These are the foundations of Acne.

This acne has nothing to do with skin blemishes. This is "fashion" all the way. Below you can learn more about Acne fashion. After reading, feel free to comment regarding this fashion brand.
Founded in Stockholm in 1996 by four creatives, Acne’s ambition was to create and develop a lifestyle brand through desirable products, as well as helping other people to build their brands. This ambition led to diverse assignments in advertising, graphic design, Internet games and TV production. Acne was one of the first brands to see the space in the market for denim and used this forward thinking to create 100 pairs of unisex jeans. They were featured in Swedish Elle magazine and soon, Sweden’s leading boutiques wanted to carry the characteristic jeans with bright-red stitching. These are the foundations of Acne.

Jonny Johansson ACNE’s creative director, branched out into other design genres. The first full collection was launched in 1998, and it set the tone for the brand – the subtle luxury and understated items originates from the ethos that the clothes should feel like someone’s wardrobe. Cool and personal. The result is that nothing dominates anything else, yet every piece is effortlessly stylish.
This company has also created the ACNE Paper, which was developed as a visual form of communicating the ACNE collective and what inspires it. The Independent Newspaper describes it as “pointing to the future of fashion publishing.”

With stores and projects across nine countries, Acne is today recognized internationally as a creative collective, unique for its corporate diversity in fashion, graphic design, film production and advertising, as well as product, business and concept development.

Today the full team reaches over 200, each as enthusiastic about the brand as the original four creatives.

Below is a brief history of some of the Acne accomplishments

1996 : Acne is established as creative collective
1997 : 100 pairs of raw denim jeans with red stitching is produced and distributed to family and friends
1998 : First Acne collection is launched
2000 : Awarded ‘Designer of the Year’ by Swedish Elle magazine
2003 : The first Acne Studio opens in Stockholm
2004 : Awarded the fashion award Guldknappen for best design by Swedish fashion magazine, Damernas Varld
2005 : Awarded ‘Denim Designer of the Year’ by Swedish Elle magazine. An additional three Acne Studios open in Stockholm, Copenhagen and Berlin. The bi-annual Acne Paper is launched
2006 : Acne Studio opens in Gothenburg
2007 : Acne Studios opens in Oslo and Hamburg
2008 : Acne Studios opens in New York, Paris, Vienna and Bergen
Awarded ‘Designer of the Year’ by Swedish Elle magazine.
2009 : Acne Studios opens in Amsterdam, Stavanger and Sydney. Awarded ‘Designer of the Year’ by Swedish Café magazine

Above is only part of the story. If you know more about this brands history, you are welcome to add to the comments below.

HAVE YOU PURCHASED ACNE FASHION PRODUCTS? WHAT IS YOUR THOUGHTS ON THIS BRAND? I am not too thrilled with the name because it reminds me of pimples. That is NOT my opinion on their fashion, just on the selection of the brand name. Probably their is another meaning in other languages.

Learn more about fashion brands in the international fashion market.

A Détacher by Mona Kowalska

A Détacher is a fashion brand designed by Mona Kowalska.

According to an article that I found by Assembly New York, "Having spent the early part of her career designing for various small labels in Italy, it is of no surprise that these pieces exude an air of European luxury and sophistication. After her stints in Italy and having briefly run the Paris design studio of Sonia Rykiel, designer Mona Kowalska was bound for New York and the process of designing clothes under her own name commenced. Likening herself to more of a curator than a designer, Kowalska has run a successful label since 1998 with little press or media attention. Possessing a refreshing attitude towards her line and the industry as a whole, she is unapologetic in her loyalty to her aesthetic while amassing a quiet cult clientele."

What are your thoughts about the A Détacher brand?

What is your opinion of Mona Kowalska?

A.F. Vandevorst

A.F. Vandevorst

Founded by An Vandevorst and Filip Arickx, the A.F Vandevorst line is a complete women's ready-to-wear collection comprising shoes, lingerie, bags, and accessories. The ready to wear collection is developed and produced with Belgian manufacturers from inception with specific outsourcing in Turkey for certain categories such as jersey. The shoes and accessories are often developed and manufactured in Italy. A.F. Vandevost shows twice a year during the Paris Fashion Week. They also present new collections at their own international showrooms. They are shown in Antwerp, Paris, Milan, Tokyo, and Berlin. The collection is often being sold at prestigious shops and department stores in Paris, New York, London, Tokyo, Moscow, etc.

What are your thoughts on the international fashion brand A.F. Vandevorst?


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Have you been fortunate enough to attend one of their fashion week events?

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